Energy Efficiency

3 Questions for Mirko Haeger

Everyone’s talking about energy efficiency – you too?

Of course everyone wants to save energy, though individual requirements differ greatly from customer to customer. For Joe Public who has saved every penny to buy his own family house, there’s not a lot of room for manoeuvre when it comes to energy-efficiency systems. Better-off home owners are very different, and office and commercial buildings are obviously a different matter anyway. A fair bit of persuasion is still always required though.

How do you convince your clients?

With office buildings and storage and production facilities, operating costs remain an important factor, and these can be greatly reduced by the use of intelligent systems. So business proprietors will be more open to the subject of energy efficiency. Home owners on the other hand first have to be shown what’s possible. That’s OK though.

Can the subject of energy efficiency help you to reach new customers?

Yes, but only with the help of constant education. For example, no housewife would ever turn the heating down while airing a room. But with an EIB system and magnetic contacts on the windows, you can automatically make sure no heating energy is lost through open windows. And automatically-controlled curtains increase security and cool things down on hot summer days. When you demonstrate the many advantages of intelligent buildings to customers, they are usually all ears.